(Kimberly (she/her) took the express train down the fountain pen/stationery rabbit hole and doesn't want to be rescued. She can be found on Instagram @allthehobbies because there really are many, many hobbies!.)
I was recently in New York City and wanted to check out some pen stores that I hadn’t visited before. One such store was the Lamy NYC Flagship Store in the SoHo district. I went to the flagship store in San Francisco when it opened 5 years ago so I had an idea of what to expect but considering this was in New York City, I thought maybe it would be different, but as we all know, Lamy’s gonna Lamy, lol. Located at 452 W Broadway, Lamy NYC is pretty easy to miss because it does not have a large storefront like one might imagine from a flagship location. If you missed the banner above the store, and depending on which direction you were coming from, you could easily walk by and not see the 5 foot tall Lamy LX Rose Gold in the doorway. (I know it’s an LX, Bossman, but this counts as #alstaralways, lol).
Hard to see the writing on the banner way up high during the bright sunny day that I visited.
Definitely not hard to see this LX though!
Here are the other cities where Lamy has a flagship store. 2 down, 4 to go!
Lamy 2000s and other items beckoning you to come inside.
Window display of super bright Picos and ballpoint Scalas.
Inside, the shop had sleek, clean (as in uncluttered) displays of their writing instruments as well as a station in the middle for you to try out their pens.
Colorful, budget-friendly pens, like the ABC, Balloon and Nexx, are great for beginners as well as kids.
The Tipo is one of the rollerballs that I like the design of as well as how it writes.
This center island is set up for you to play with pens!
You’re not supposed to touch these display pens though, lol. The staff is there to help you if you want to try anything.
I like the lines and texture of the Imporiums, especially the black ones.
Lamy Dialog Urushi Bright Leaves FP.
Since I’m pretty familiar with their fountain pens as well as some of their rollerballs, I decided to check out something different. I tried their “Safari ncode”, which is a Safari-shaped ballpoint pen that allows you to write on the LAMY digital paper notebook and have it show up on a computer or tablet via their Neo Studio app.
The Safari ncode is pretty neat - stuff showed up on the tablet in real time as I’m writing on the paper!
Not pictured is their ink display, which was occupied by shoppers when I visited. They have their usual lineup of inks and refills (sorry, no Lamy Dark Lilac here!).
As of this writing the store is open Monday - Saturday from 11 AM - 6PM and Sunday from 12:00 PM - 5PM. They can also be reached by phone at +1 646-998-4244 or via email at sohostore@lamyinc.com. While I wouldn’t necessarily make a special trip to visit, if you’re going to be in the area, the Lamy NYC Flagship Store is a neat place to check out their offerings.